Refresh Angle

New energy, same core.


Your brand doesn’t always need a total rebuild. Sometimes, it just needs room to evolve. The Refresh Angle helps modernize what’s already working—cleaning up the visual language, clarifying the voice, or bringing your digital presence into the now.


From website updates to design clean-ups and light copy revisions, this is how you breathe life into the work without starting from zero.


Focus:

Brand or Digital Presence

Approach:

Strategic clean-up

Output:

Visual and Verbal Refresh Assets

Scope:

Page-by-Page, or Systemic Revamp

Page-by-Page, or Full Revamp

Clean it up, keep it true

This angle is for brands that already have something—but it’s not clicking the way it used to. Maybe the visuals feel a little off. Maybe the copy is vague, or the website doesn’t reflect your current tone. The Refresh Angle helps you sharpen what’s already there, so your presence matches your value.

We’re not here to wipe the slate clean. We’re here to clarify, modernize, and make sure your brand still fits.
This angle is for brands that already have something—but it’s not clicking the way it used to. Maybe the visuals feel a little off. Maybe the copy is vague, or the website doesn’t reflect your current tone. The Refresh Angle helps you sharpen what’s already there, so your presence matches your value.

We’re not here to wipe the slate clean. We’re here to clarify, modernize, and make sure your brand still fits.
We’ll help you:

  • Refine visuals for modern alignment
  • Update tone, voice, or messaging
  • Improve layout and flow for clarity
  • Realign with current audience or goals
We’ll help you:

  • Refine visuals for modern alignment
  • Update tone, voice, or messaging
  • Improve layout and flow for clarity
  • Realign with current audience or goals
We’ll help you:

  • Refine visuals for modern alignment
  • Update tone, voice, or messaging
  • Improve layout and flow for clarity
  • Realign with current audience or goals

Deliverables may include:


  • Website redesign or simplification

  • Brand language refresh (taglines, voice)

  • Social media polish

  • Updated product visuals or iconography

  • Partial logo or color system adjustments


    Note: These are examples—we build based
    on your needs and your brand.

Deliverables may include:


  • Website redesign or simplification

  • Brand language refresh (taglines, voice)

  • Social media polish

  • Updated product visuals or iconography

  • Partial logo or color system adjustments


    Note: These are examples—we build based
    on your needs and your brand.

Deliverables may include:


  • Website redesign or simplification

  • Brand language refresh (taglines, voice)

  • Social media polish

  • Updated product visuals or iconography

  • Partial logo or color system adjustments


    Note: These are examples—we build based
    on your needs and your brand.

Deliverables may include:


  • Website redesign or simplification

  • Brand language refresh (taglines, voice)

  • Social media polish

  • Updated product visuals or iconography

  • Partial logo or color system adjustments


    Note: These are examples—we build based
    on your needs and your brand.

A flexible process, built to meet you where you are

A flexible process, built to meet you where you are

A flexible process, built to meet you where you are

Whether you bring us a rough audit, a list of concerns, or just the feeling that something’s off—we’ll meet you there. We can work within your current brand guidelines, retool old files, or gently shift your design system. This process is collaborative and paced based on what makes sense for your team.

Refreshes can be light or deep, surface-level or structural. We’ll help you shape what’s needed—and only what’s needed.

Let’s make it happen

Hi@WhatsTheAngle.net
+1 (562) - 414 - 1507

Let’s make it happen

Hi@WhatsTheAngle.net
+1 (562) - 414 - 1507

Let’s make it happen

Hi@WhatsTheAngle.net
+1 (562) - 414 - 1507

Let’s make it happen

Hi@WhatsTheAngle.net
+1 (562) - 414 - 1507